62% of premium smartphone sales were made by iPhone in Q1 2022


Apple’s iPhone accounted for 62% of the global market share for smartphones costing more than $400 in the first quarter of this year.

The smartphone market is shrinking, but Apple’s market share is increasing. In Q1 2021, it had a 57% share of the premium market, and in Q1 2022, it had a 62% share.

Apple’s percentage of the first-quarter market is the largest since the first quarter of 2017, according to information from Counterpoint. Every month since October 2021, the iPhone 13 has been the most popular model worldwide.

The entire market for premium smartphones, defined as devices that cost more than $400, has decreased during the last 12 months. In spite of this, the segment has grown in prominence, accounting for two-thirds of the worldwide smartphone market value.

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In April 2022, Apple sold five of the top 10 smartphones, with iPhones occupying the first four positions. According to reports, the iPhone 13 small may be axed from the future “iPhone 14” lineup because it didn’t make it onto worldwide sales charts for the year.

For ultra-premium devices that cost more than $1000, the iPhone 13 Pro and iPhone 13 Pro Max took two-thirds of the sales. Sales in the United States, China, and Western Europe accounted for 164 percent of this segment’s growth over the past year.

As a result of Huawei’s slide in the premium market, the report claims that Apple has emerged as the greatest winner. The premium market in China still has room for growth, thanks to consumers updating their smartphones and switching from Huawei to iPhones.

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