Apple has begun work on the pre-recorded film for its fall product launch events, with the introduction of the Apple Watch Series 8 and the anticipated iPhone 14 scheduled for the first half of September.
Since the beginning of the COVID-19 epidemic, Apple events have been virtual affairs with pre-recorded movies instead of live crowds. It appears that Apple will continue using that presentation strategy for another iPhone launch in September.
Apple has reportedly begun to film portions of its September event, according to a source quoted in Bloomberg’s “Power On” newsletter by Mark Gurman. The presentation is also anticipated to happen at the beginning of September.
According to Gurman, the event will be the first of two, with the first emphasizing the iPhone 14, iPhone 14 Pro, and Apple Watch Series 8. The iPad and Mac lineup will be showcased at a second event, which is most likely to take place in October.
There won’t be a “small” version of the iPhone 14 or Pro; instead, there will be “max” devices at 6.1 inches and 6.7 inches. Contrary to prior years, it appears that the Pro versions will receive most of the enhancements, which include 48-megapixel sensors, an always-on display, an A16 chip, and a pill-and-hole cutout for the True Depth camera.
Although a body temperature sensor is anticipated for the Apple Watch Series 8, the device might not undergo a complete overhaul. A larger “pro” edition is believed to have a durable construction meant for sports and activities, to handle the bumps, movement, and dampness of high-impact workouts.