Apple’s Tim Cook says stay tuned to see what AR/VR tech they will offer


Ahead of Apple’s expected unveiling of its first AR/VR headset, the rumour mill has been buzzing with speculation for some time now, but the most recent reports have peaked recently. It appears that CEO Tim Cook recently teased AR and VR lovers with a subtle teaser, even though Apple has been mute about its plans.

Apple isn’t known for dropping indications about new hardware in the form of tweets. However, even though Apple has been enhancing its support for AR technology through the ARKit, the company has yet to announce anything regarding its speculated AR/VR headgear.

Nonetheless, Cook’s recent interview with China Daily may have shifted the balance of power. When it comes to augmented reality and virtual reality (AR and VR), many Chinese consumers are excited about the possibilities, but others are disappointed by the current state of the business. She then asked Cook what he thinks are the most important aspects of a successful augmented reality product.

Also read: Woman who was swimming in the cold waters of a river was saved by Apple Watch SOS

In response to the question, Cook noted that the foundation of AR and VR technology should be about enriching human experiences, before pointing out that there are currently more than 14,000 ARKit apps in the App Store. While Cook did not confirm the existence of the Apple AR/VR headset, the CEO remarked, “We’re still in the very early innings of how this technology will progress.” I’m giddy with anticipation for what lies ahead in this new sector. “Stay tuned and you’ll see what we have to offer,” he says.

It may not be a full confirmation, but it looks that this is the best response Apple can give to AR and VR aficionados until it is ready to make an official announcement of its suspected headset.

According to previous claims, Apple has been working on an AR/VR headset for years. However, Bloomberg claimed last month that the headset had already been shown to the Apple board, indicating that the business had already accomplished a significant milestone. This could imply that the product is nearing its “advanced stage” of development, and as a result, its release could be imminent.

Apple was also said to have obtained a trademark for “realityOS,” which fueled speculations that it could be the company’s operating system for its AR/VR headset. It raised anticipation that realityOS would be announced at WWDC earlier this month, but that didn’t happen.

Also read: Reality clashes with Apple’s plan to diversify iPhone 14 display manufacturers


Please enter your comment!
Please enter your name here